Whitepaper: Renaissance of Business Software

Following a period of rapid innovation in cloud computing, open-source stacks, programming languages and mobile devices, software vendors emerged with a new wave of lightweight, feature-effective products along with more nimble, consumer-focused sales and monetization models. Such a renaissance has greatly benefited today’s consumer-worker, who has shed the shackles of traditional enterprise software. While we take this shift to cloud/open-source/new programming technologies as a truism for most entrepreneurs, sorting through and fully understanding the subsequent business model shifts can e the difference between “mediocre” and “strong” product-market fit.
— Ping Li and Vas Natarajan