MoPub founder and CEO joins Accel to incubate a new mobile project
Today, we’re excited to announce that Jim Payne, an accomplished mobile entrepreneur and thought leader, is joining Accel as an entrepreneur-in-residence (EIR). Jim is based in New York and is working on incubating a new mobile startup, while advising a number of startups in the Accel portfolio about the broadscale shift to a mobile-first world.
We’ve had the pleasure of working with Jim for over six years across two successful portfolio companies – both of which became leaders in the mobile space. In 2010, Jim co-founded and was CEO of MoPub, which brought real-time bidding and transparency to mobile advertising. Under his leadership, MoPub emerged as an admired and valuable global business, which Twitter acquired in late 2013.
As part of the acquisition, Jim spent a year at Twitter as Vice President, Exchange integrating MoPub into the broader Twitter ads business. Before starting MoPub, Jim was a product manager at Google, and moved into mobile by joining AdMob in 2009. He is a software engineer by training, with a Computer Science degree from MIT.
A mobile-first future and becoming an EIR
With the latest generation of smartphones and broadscale deployment of 4G, we now have significant new capabilities that enable new forms of content and monetization. Despite the mobile industry’s many successes and innovative advances, we believe there will yet another generation of startups leveraging these new platforms with nearly 5 billion devices in use and a projected 25 billion connected devices by 2020.
Accel’s EIR program is designed to provide great entrepreneurs with the resources and network to create great companies. It’s a position that enables people like Jim to focus on the ideation of big ideas, and work closely with Accel’s team and broader network to discuss and refine big themes to refine into viable businesses.
Jim joins a group of former Accel EIRs who have created industry-defining companies. This group includes Braintree and Venmo CEO Bill Ready, Cloudera founders Jeff Hammerbacher and Amr Awadallah, Android veterans and Nexbit founders Tom Moss and Mike Chan and former Salesforce.com SVP Chuck Ganapathi, who founded Tactile.
Jim is a proven founder, creator and industry leader. Together, we’ll be able to double-down on his vision and help recruit a talented team to build an important new platform. Jim is looking to grow another great team based in NYC and SF, so if interested, please get in touch with him to learn about his plans. We’re excited to help kick off the next phase of his journey, and hope you will join us in another exciting ride.